Hot
off the Press - Product News
September 22nd, 2004
Olympus
Offers Smallest 7MP Digital Camera
Melville,
New York, – Olympus announced the new C-7000 Zoom , which
Olympus says is the world’s smallest and lightest 7.1-megapixel,
5x optical zoom digital camera; and it packs numerous advanced technologies
for ultra-high image quality into an incredibly compact body with a
convenient, easy-to-carry size. Its wealth of sophisticated features
and intuitive operation allows users of all skill levels to achieve
their precise creative goals. Just when one feature has been mastered,
yet another facet awaits to be discovered inside this tiny gem of a
camera.
“Olympus C-series cameras combine easy-to-use automatic functions
with a high degree of manual, customizable control to obtain just the
right effect for every image, whether you’re a beginner or an
experienced user.” said Richard Campbell, product marketing director,
Olympus America Inc. “With the C-7000, the smallest and lightest
7.1-megapixel, 5x optical zoom digital camera in the world, Olympus
has created a high performance imaging tool that’s portable enough
to take virtually anywhere your creativity may lead you.”
Designed to Do More
The C-7000 includes a newly developed 5x optical zoom lens (f2.8/f4.8
– f8.0, 38mm – 190mm equivalent) that is specifically designed
to maximize the imaging potential of its high-definition 7.1-megapixel
CCD sensor. United with Olympus’ exclusive TruePic TURBO™
Image Processor that suppresses noise and boosts image definition to
ensure sharper, clearer images, the sensor and lens capture high-resolution
images that deliver excellent color definition, clarity, and high contrast.
With a fast startup of less than one second and a fast shutter release
time, the C-7000 ensures high-speed response that allows users to enjoy
high-quality imaging the instant they place the camera in their hands.
Delivering
Style
Measuring just 4"(W) x 2.3"(H) x 1.7"(D), and weighing
a mere 7.7 ounces, the C-7000 is the smallest and lightest 7.1-megapixel,
5x optical zoom digital camera in the world. Destined to become an instant
classic, the camera's metal body is finished in a sophisticated Premium
Titanium color that has a retro look reminiscent of earlier Olympus
digital cameras. While offering the high mobility of a compact camera,
the body design assures a level of functional operating ease that is
appropriate to a high-performance model.
Design for the Most Realistic Digital Images
Incorporating two lens elements that are aspherical on both sides, the
C-7000 captures images of such high quality that they produce beautiful
prints in
sizes as large as 16
x 20 inches. In addition, the 5x optical zoom lens can be combined with
6x digital zoom to achieve up to 30x total zoom capability that can beautifully
capture distant subjects without sacrificing image clarity in the final
result.
The camera’s Super Macro mode with an extremely shallow depth of
field enables users to shoot from as close as 0.8", filling the frame
with truly dramatic close-up images.
Designed for High Performance
Numerous professional SLR-type features are included to satisfy the needs
of advanced users. For example, an Autofocus (AF) Target Selection function
allows users to choose from 143 different AF target zones, enabling them
to focus on virtually any area of their composition without reframing
the shot. When AF Target Selection is active, users can choose the autofocus
target zone they want to use from a 143-zone grid displayed on the camera's
LCD monitor. Target zone selection is easily accomplished via the dedicated
AE/AF button and keypad on the back of the camera. In addition, the camera
is equipped with an AF illuminator to ensure greater focusing accuracy
in low-light situations.
The manual focusing function makes it possible to focus accurately and
override autofocus. The area that the user wants to focus on is shown
enlarged in the center of the LCD monitor, making it easy to adjust focus
via the keypad on the back of the camera. Thanks to the monitor's large
screen, the enlarged area is clearly visible for easy focusing.
For the first time on an Olympus compact digital camera, users can directly
confirm exposure even when shooting. In both shooting and playback modes,
the camera can be set to indicate overexposed areas with red highlighting,
and underexposed areas with blue highlighting. In addition, a histogram
can be displayed on the LCD monitor, making it possible for users to more
easily achieve their creative intentions by identifying overexposed or
underexposed areas.
Availability
The C-7000 Zoom will be available beginning October 2004. It includes
a 32MB xD-Picture Card, Lithium-Ion rechargeable battery and charger,
an Auto-Connect USB 2.0 cable, Audio/Video Out cable, wrist strap, OLYMPUS
Master Software, user manual and Quick Start Guide.
U.S. Pricing
C-7000 Zoom Estimated Street Price: $599.99
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